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深圳放大招!扶持微短剧发展 单剧最高可获300万资助
Nan Fang Du Shi Bao· 2025-07-20 12:36
Core Viewpoint - Shenzhen's cultural and tourism authority has launched a support plan for the micro-short drama industry, aiming to establish a film and television industry hub in the Guangdong-Hong Kong-Macao Greater Bay Area, with funding up to 3 million yuan per project [1][4]. Summary by Relevant Sections Definition of Micro-Short Dramas - Micro-short dramas are defined as network audiovisual products with a single episode duration of 20 minutes or less, featuring a clear theme and storyline [3]. Funding Support Details - The support plan covers eight key areas including script creation, production, distribution, technical research, and industry clustering [1]. - For scripts recognized as excellent and successfully aired, a reward of up to 100,000 yuan can be granted, with an additional 50% for those reflecting Shenzhen themes [4]. - Projects filmed in Shenzhen with at least five identifiable local scenes can receive up to 200,000 yuan based on the representation of Shenzhen elements [4]. - Distribution and export rewards can reach up to 100,000 yuan based on online platform earnings, with an additional 100,000 yuan for overseas projects promoting Chinese culture [4]. - Total funding for a single micro-short drama project can accumulate to a maximum of 3 million yuan if it meets multiple criteria [4]. Technical and Infrastructure Support - Support for technical research and industry clustering can be claimed at up to 30% of actual expenses, with a maximum of 500,000 yuan for projects establishing office or combined office and filming spaces of at least 5,000 square meters and housing at least 20 related enterprises [5]. Industry Insights - Industry insiders note that Shenzhen's support guidelines are clearer and more comprehensive compared to other cities, providing a beneficial policy for small and medium enterprises in the micro-short drama sector [6]. - The regulations will take effect from July 1, 2025, and will be valid for two years [6].