Workflow
性别友好
icon
Search documents
北京商场母婴室两极分化 “育婴室”成为服务比拼的新标准
Bei Jing Shang Bao· 2026-01-14 11:41
Core Insights - The newly released "Beijing Maternal and Infant Facilities Construction and Management Measures" mandates that public places frequently visited by mothers and infants must establish dedicated maternal and infant rooms, which cannot be replaced by third restrooms [1] - There is a noticeable disparity in the quality and quantity of maternal and infant rooms across Beijing shopping malls, with some leading malls transitioning to "infant care rooms" while others still lack clear differentiation between third restrooms and maternal rooms [1][2] - The improvement of maternal and infant facilities is expected to become a key metric for assessing the service competitiveness of shopping malls and the overall civility of the city [1] Group 1: Maternal and Infant Room Standards - The new regulations specify that maternal and infant rooms should be located conveniently for access by strollers and must adhere to size requirements based on the size and foot traffic of the public space [16] - Maternal and infant rooms should generally range from 4 to 10 square meters, with larger venues required to provide rooms of at least 10 square meters or multiple smaller rooms [16] - The regulations also emphasize the need for clear signage and emergency response mechanisms in maternal and infant rooms [17] Group 2: Current State of Facilities - Many shopping malls are still confusing maternal and infant rooms with third restrooms, leading to inadequate facilities and privacy concerns [8][12] - Some malls, like Joy City and Wangfujing, have made significant improvements, offering well-equipped infant care rooms with features such as air purifiers, nursing chairs, and temperature control [2][3] - However, other malls still lack proper separation between maternal and infant facilities and third restrooms, which diminishes the overall user experience [8][12] Group 3: Future Developments - The trend towards "infant care rooms" is gaining traction, with malls like Chaoyang Joy City planning to enhance their facilities by 2025 to better meet the needs of modern families [17][22] - Continuous upgrades and innovations in hardware and service offerings are being pursued by various malls to create a more comfortable shopping experience for families [22] - The push for improved maternal and infant facilities is expected to accelerate as regulatory oversight increases and industry consensus develops [1][16]