Demand-Side Measures - Dongguan has implemented a temporary housing subsidy, providing a 2% subsidy on the total price of new homes for eligible buyers, capped at 30,000 yuan [1] - The criteria for identifying first-time homebuyers have been optimized, expanding the coverage of loan benefits by adjusting the review scope to the locality of the purchased property [1] - The maximum loan amount for both first and second homes has been increased to 1.5 million yuan, with an additional 50% increase for those purchasing designated affordable housing [1] Supply-Side Measures - The land supply adjustment mechanism has been refined, with new residential land sales being paused if the inventory turnover period exceeds 36 months [2] - Support for the conversion of existing commercial office spaces has been introduced, simplifying the process for functional transformation [2] - Administrative approval services for real estate projects have been optimized to stimulate market activity and reduce financing costs for enterprises [2] Market Context - Recent data indicates a continued decline in the transaction volume of new homes in Dongguan, while the second-hand housing market shows signs of recovery compared to last year [2] - The average transaction price for new homes has dropped to 21,708 yuan per square meter, reaching a low point in recent years [2] - Industry experts suggest that Dongguan's new policies may be influenced by recent housing policy changes in Shenzhen, which could lead to increased competition for housing demand in surrounding cities [3]