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影石门店招牌疑因大疆排他协议被拆,门头将于下周恢复
Nan Fang Du Shi Bao· 2025-12-12 06:12
Core Viewpoint - The recent developments regarding the exclusivity agreement involving DJI's distributor and the影石 brand have led to a ruling by the market supervision authority, allowing the restoration of the影石 store signage, indicating potential implications for exclusivity agreements in the industry [2][6]. Group 1: Background of the Issue - Zhang, a dealer for影石, has been in the photography equipment industry for over 20 years and operates a nearly 1,000 square meter store in Hunan Photography City [3]. - In August, Zhang sought to renovate part of his store to open a专卖店 for影石 products but was informed that such a store was prohibited due to an exclusivity agreement signed by the mall management with a DJI distributor [3][4]. Group 2: Details of the Exclusivity Agreement - The exclusivity agreement, which is a supplementary lease agreement, prohibits the introduction of competing brands to DJI within the Hunan Photography City [4]. - The agreement identifies影石 as a strong competitor to DJI products, although the exact date of the agreement's signing is unclear, with Zhang suggesting it was signed around April of the same year [4]. Group 3: Developments and Resolutions - Following the intervention of the market supervision authority, a meeting was held on December 9, where it was determined that the exclusivity agreement could be deemed invalid if it harmed third-party interests, allowing Zhang to restore his影石 store signage [5][6]. -影石's China sales head stated that the company would fully cover all related losses incurred by Zhang during this incident, and Zhang has applied for renovation costs, expecting the store signage to be restored soon [6].