数据驱动的知识产权战略
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共绘数据时代商标品牌华章 “知产宝商标·品牌成长盛典”受关注
Zhong Guo Jing Ji Wang· 2025-09-12 14:47
Core Insights - The 15th China International Trademark and Brand Festival was held in Taiyuan, Shanxi, focusing on "serving trademark brand construction projects and cultivating well-known Chinese trademarks and brands" [1] - The event included various activities such as the China Trademark Annual Conference and the China Brand Trademark Expo, gathering experts, scholars, and representatives from outstanding enterprises in the trademark and brand field for in-depth dialogue and information sharing [1] Group 1 - The "2025 Trademark Agency Service Capability Data Statistics 600" was released by Zhichanbao, based on data from the State Administration for Market Regulation and the National Intellectual Property Administration, evaluating trademark agencies on multiple dimensions including trademark application volume and opposition cases [1][2] - The "Top 50 Exemplary Trademark Protection Enterprises" was established using a scoring model that assesses companies based on six core dimensions, ensuring the authority and fairness of the rankings [2] - Zhichanbao's CEO emphasized the importance of data-driven intellectual property strategies for enterprise development, highlighting the event as a platform for collaboration and exchange within the industry [2] Group 2 - Award-winning agencies and enterprise representatives shared valuable experiences in trademark protection and brand building, stressing the significance of knowledge-driven strategies in responding to market changes and challenges [2] - The event aims to promote new development stages in the intellectual property field through data empowerment, encouraging increased investment and innovation in trademark branding [2]