Group 1 - Hunan is preparing various immersive cultural and tourism activities for the New Year holiday, including performances, intangible cultural heritage experiences, and themed markets to create a festive atmosphere for residents and tourists [1] - Changsha will launch 80 cultural and tourism activities around New Year's, featuring tea house leisure, cultural exhibitions, stage performances, ice and snow entertainment, hot spring wellness, and intangible heritage experiences [2] - Hengyang will host the second Nanyue Temple Fair, featuring traditional performances and interactive activities for families, alongside immersive experiences in the city [3] Group 2 - Yueyang will hold a New Year's Eve event with a drone show and live music festival, while several local attractions will offer free admission to enhance visitor engagement [4] - Yiyang will celebrate the New Year with themed activities in ancient alleys, including a New Year's Eve party, music events, and traditional crafts, showcasing the region's cultural richness [5]