Core Insights - The latest data from the central bank indicates a significant shift in residents' deposits, with a decrease of 1.11 trillion yuan in July 2025, while deposits in non-bank financial institutions increased by 2.14 trillion yuan, suggesting a trend of more active investment behavior among residents [1] - The A-share market has seen increased trading activity, with a notable rise in new account openings at brokerage firms, primarily among younger investors [2][3] New Account Openings - Brokerage firms reported a substantial increase in new account openings, with some experiencing a month-on-month growth of 200% to 300% since August [2] - New investors are predominantly from the 80s, 90s, and 00s generations, reflecting a growing interest in the A-share market among younger demographics [3] - The increase in new accounts is seen as a sign of enhanced investor confidence, contributing to market vitality [2] Existing Client Activity - Existing clients are showing a strong willingness to increase their investments, with many reallocating idle funds or funds from financial products into stock investments [4] - The overall sentiment among investors is positive, with many maintaining high positions in their portfolios and expressing interest in sectors like semiconductors, finance, and military [4] Increased Workload for Brokerage Firms - The surge in new account openings and inquiries has led to increased workloads for brokerage staff, necessitating extended hours and weekend shifts to manage the influx [5] - Firms are enhancing their service offerings and communication with clients to improve the overall customer experience during this busy period [5]