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石林县将打造300亿级文旅产业集群
Xin Lang Cai Jing· 2026-02-10 22:10
Core Insights - In 2025, Shilin County aims to receive 14 million tourists, generating a tourism expenditure of 19 billion yuan, with the Shilin Scenic Area expecting 3.7187 million visitors and direct tourism revenue of 449 million yuan [1] Group 1: Tourism Development - Shilin County has established the "Digital Shilin" smart tourism platform and launched a smart ticketing system, enhancing visitor experience [1] - The county has successfully re-evaluated the Shilin World Geopark, receiving a "green card" certification, indicating its commitment to sustainable tourism [1] - Collaborative marketing efforts with IPs like "Riding the Wind and Waves 2025" and hosting major sports events have contributed to increased visibility and visitor engagement [1] Group 2: Industry Growth and Strategy - During the 14th Five-Year Plan, Shilin County focuses on developing a "1+3" hundred billion-level industry, diversifying consumption scenarios and increasing non-ticket revenue to over 50% [1] - The county has been recognized as one of the top 100 counties in tourism development potential for four consecutive years and aims to be among the top 100 in comprehensive tourism competitiveness by 2025 [1] - Shilin County plans to leverage its advantages in cultural tourism, promoting the development of a 30 billion yuan cultural tourism industry cluster [1]