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FANCL Health Science获艾瑞咨询四项市场领先地位确认,日式精准营养实力领跑亚洲
艾瑞咨询· 2025-10-13 00:06
Core Viewpoint - FANCL Health Science has been recognized as a leading brand in the Asian nutritional supplement market, achieving four significant market position certifications from iResearch Consulting, highlighting its innovation, technology development, and market leadership in the health food sector [1][5][25]. Group 1: Market Position Certifications - FANCL Health Science is acknowledged as the "Leading Brand in Asian Nutritional Supplements," based on comprehensive research that evaluates sales volume, market coverage, patent numbers, product variety, and brand feedback [5]. - The brand is recognized as the "Global Pioneer in Age-Specific Nutritional Packs," which are tailored to meet the nutritional needs of adults across different age groups, providing a personalized health management solution [9]. - FANCL is also certified as the "Leading Brand in Oral Weight Management," indicating its strong market presence and product effectiveness in the weight management category [14][21]. Group 2: Innovation and Product Development - FANCL has established itself as a leader in the nutritional supplement market since 1994, adhering to a "no additives" philosophy and investing significantly in R&D, with an annual budget of 1.4 billion yen and over 200 health-related patents [17]. - The introduction of the age-specific nutritional pack in 2015 marked a significant innovation, allowing for precise nutrient supplementation tailored to different age groups, thus simplifying the consumer's choice in nutritional products [18]. - FANCL's comprehensive product matrix for weight management includes various products targeting different aspects of body management, achieving cumulative sales of over 110 million bags, reinforcing its leadership in the oral weight management sector [21]. Group 3: Health Management Concepts - FANCL pioneered the "Dual Blockage of Sugar and Fat" health concept in 2000, utilizing a unique combination of ingredients to effectively inhibit the absorption of sugars and fats, which has led to significant sales success with over 95 million bags sold globally [24]. - The brand's innovative approach to health management not only addresses consumer needs but also sets a new benchmark for the nutritional supplement industry, as recognized by iResearch Consulting [25].