Core Insights - The incident of the LV coat resembling a school uniform has sparked significant online discussion, highlighting the intersection of high fashion and everyday wear [2][5] - The LV coat, priced at 16,000 yuan, is sold out nationwide, indicating strong demand for limited edition items [4][5] - This is not the first instance of luxury brands being compared to school uniforms, suggesting a recurring trend in the fashion industry [7][10] Group 1: Product Comparison - A social media post revealed that an LV men's coat shares a striking resemblance to the school uniform of Changjun Middle School, particularly in color scheme and design elements [3][4] - The LV coat is made of 79% cotton and 21% polyamide, with its high price attributed to its limited edition status and designer craftsmanship [5][6] Group 2: Market Reaction - The discovery led to humorous reactions from netizens, with some alumni joking about owning an "LV lookalike" and speculating on potential price increases for the school uniform [5] - Previous instances of luxury brands like LV and GUCCI facing similar comparisons with school uniforms indicate a pattern that resonates with consumers, often leading to discussions about value and affordability [7][10] Group 3: Brand Communication - LV's customer service confirmed that the coat is currently sold out and there are no updates on restocking, advising customers to check official channels for future availability [5][7] - The brand acknowledged the similarities with school uniforms but emphasized the design's focus on practicality and seasonal relevance [6]

Core Viewpoint - The article discusses a social media incident where a luxury LV coat priced at 16,000 yuan is compared to a school uniform from a middle school in Changsha, which costs only 86 yuan, highlighting the stark contrast between high-end fashion and affordable school attire [3][8]. Company Information - Changsha Miaoyang Clothing Co., Ltd., the manufacturer of the school uniform, was established in November 2010 with a registered capital of 5 million yuan. The company specializes in the production and processing of school uniforms and holds several trademarks and patents related to clothing [6][7]. Product Details - The LV coat in question is a seasonal limited edition made of 79% cotton and 21% polyamide, designed by the brand's designer. It is currently sold out nationwide [8]. - The coat's design may have some similarities to the school uniform, as both are focused on practicality and seasonal suitability [8]. Market Reactions - The incident has sparked discussions online, with users humorously noting the similarities between the luxury item and the school uniform, emphasizing the value for money of the latter [9][11]. - This is not the first instance of luxury brands having similar designs to school uniforms; previous cases include a GUCCI dress and a Ralph Lauren polo shirt that drew similar comparisons [11].