Group 1 - The company, Lianzhong (06899.HK), has signed a video cooperation agreement with the online video platform Youku, allowing its subsidiary Beijing Huayang Intelligent Sports Technology Co., Ltd. to produce professional Mahjong competitive event content for Youku [1] - The Sichuan Mahjong Star League, recognized as an S-level project due to its high-quality production and wide influence, will receive strong support and promotion from Youku [1] - Beijing Huayang pioneered the output of PGC content for chess and card games in 2021, achieving significant viewership milestones, including nearly 5 million total viewers and over 90,000 concurrent viewers on Douyin [1] Group 2 - The Sichuan Mahjong Star League, launched in June 2025, has set a new industry record with over 110,000 concurrent viewers since its debut [1] - The collaboration with Youku is expected to enhance the exposure of Mahjong competitive events, reaching a broader audience and promoting the development of Mahjong culture [1] - The company aims to continue partnering with quality collaborators to provide more exciting and professional intellectual competitive events, driving the industry forward [2]

Core Viewpoint - The company has signed a video cooperation agreement with the online video platform Youku, aiming to enhance the exposure and development of competitive Mahjong content [1] Group 1: Partnership and Content Development - The company’s subsidiary, Beijing Huayang Intelligent Sports Technology Co., Ltd., will produce professional Mahjong competition content, including the Competitive Mahjong Master Tournament and the Sichuan Mahjong Star League, which will be featured on Youku [1] - The Sichuan Mahjong Star League has been rated as an S-level project due to its high-quality production and wide influence, receiving strong support and recommendations from Youku [1] Group 2: Audience Engagement and Performance Metrics - Beijing Huayang pioneered the output of PGC content for competitive board games in 2021, achieving significant viewership milestones, including nearly 5 million total viewers and over 90,000 concurrent viewers on Douyin [1] - Since its launch in June 2025, the Sichuan Mahjong Star League has set a new industry record with over 110,000 concurrent viewers [1] Group 3: Strategic Goals and Industry Impact - The collaboration with Youku is seen as a strong testament to the company’s commitment to the intellectual sports sector, leveraging Youku's platform advantages to reach a broader audience [1] - The company aims to continue partnering with quality collaborators to provide exciting and professional intellectual competition experiences, driving the industry forward [2]