Core Viewpoint - Lantu Automotive held the "2025 Lantu User Night and Lantu FREE+ Launch Conference" in Wuhan, celebrating its five-year anniversary and introducing a new brand proposition "Smart Lantu Achieves Happiness" along with a new brand IP image inspired by "Kun" [1][7] Product Launch - The core focus of the event was the launch of the Lantu FREE+, a mid-to-large SUV, with three models priced between 219,900 yuan and 279,900 yuan, offering initial sales benefits [3][4] - The Lantu FREE+ features an all-aluminum chassis, EDC variable suspension, and a dual-arm front and multi-link rear suspension structure, with a claimed 0-100 km/h acceleration time of around 4 seconds [4] Technological Advancements - The vehicle is equipped with the Huawei Qian Kun Intelligent Driving ADS 4 system and the HarmonyOS 5 cockpit, along with premium features such as cloud comfort seats, a queen passenger seat, a 7L cooling and heating box, and a 22-speaker Voyah Sound audio system [4] - Within 15 minutes of its launch, the Lantu FREE+ received 11,583 orders [4] New Model Introduction - The new pure electric SUV model "Lantu Zhiyin" was also showcased, developed in collaboration with Huawei over 13 months, featuring over 100 upgrades and expected to launch by the end of August [6] User Engagement and Brand Renewal - Lantu's CEO emphasized a user-centric approach, transitioning from "accompaniment" to "co-creation," highlighting that the Lantu FREE+ is a result of user collaboration [7] - The company aims to deepen technological research and enhance user experience over the next five years, guided by the new brand proposition [7] Community Involvement - To welcome users, Lantu collaborated with local entities in Wuhan to create a festive atmosphere, including light shows and local delicacies, with 120 local car owners volunteering to assist [9] - Lantu has accumulated 230,000 users over five years and aims to become the leading high-end new energy brand in the central state-owned enterprise sector [9]