Core Viewpoint - The Ministry of Commerce and nine other departments have released measures to expand service consumption, focusing on enhancing supply and stimulating demand through various policies and pilot programs [1][2]. Group 1: Policy Measures - The measures include selecting around 50 pilot cities with large populations and strong development potential to promote new consumption models and scenarios [1][6]. - A total of 30 policy documents have been issued to establish a "1+N" policy system for service consumption [5]. - Upcoming policies will focus on high-quality development in the accommodation sector and the integration of railways and tourism [5]. Group 2: Financial Support - As of the end of July, the loan balance in key service consumption areas reached 2.79 trillion yuan, a year-on-year increase of 5.3%, with new loans surpassing last year's total by 630 billion yuan [7]. - The People's Bank of China has implemented various financial support measures, including structural monetary policy tools to enhance credit supply in the service sector [7][8]. - Financial institutions are encouraged to innovate products and services to increase credit availability for service consumption [7]. Group 3: Supply and Demand Dynamics - The measures aim to address supply-side shortages by enhancing the quality and efficiency of service offerings, while also stimulating demand through consumer credit support and promotional activities [2][4]. - The focus is on creating high-quality, diverse service consumption scenarios to meet the evolving needs of consumers [6].