Report Core View - Traditional factors in the current market, such as volume-price factors based on trading volume and price data and fundamental factors based on economic data, are facing the risk of invalidation. In the context of high strategy crowding and over - mining of big data, alternative factors are becoming new important aids for describing price expectations. The report focuses on sentiment factors with a wide range of applications, which can not only depict the current market heat and sentiment but also quantitatively grasp the strength and weakness of sectors and varieties by refining, processing and analyzing text information such as news, media and research reports [1] Other Key Points - The formula for the emotional intensity in the futures market is the sum of the correlation degree between news/reports and futures varieties multiplied by the emotional score of news/reports [2]