Core Insights - Paramount has secured a $7.7 billion deal with the Ultimate Fighting Championship (UFC) for streaming and broadcasting rights, shortly after merging with Skydance [1] - The deal is valued at $1.1 billion annually over seven years, starting in 2026, and includes rights to 13 marquee events and 30 "Fight Night" events [2] - This agreement concludes UFC's previous streaming deal with ESPN, which was worth $550 million per year, and eliminates ESPN's pay-per-view model for UFC events [2] Company Developments - The deal was facilitated by David Ellison, who made concessions to appease former owner interests, including those related to Donald Trump and the FCC's approval process [3] - Trump's association with UFC President Dana White and his attendance at UFC events may have influenced the negotiations [3]