Core Viewpoint - The market research industry is transitioning into an era where the true scarcity lies in the depth of insights and judgments derived from frontline scenarios, rather than just data collection. QYResearch aims to enhance its research capabilities by focusing on proximity to real-world situations and client issues, rather than merely accelerating data gathering [1]. Group 1: Research Depth - Research requires strength and depth, which fundamentally comes from the depth of interviews. QYResearch emphasizes that the quality of reports is determined by how deeply questions are asked and how accurately truths are observed [3]. - Since its establishment in 2007, QYResearch has focused on various sectors such as machinery, electronics, pharmaceuticals, automotive, and new energy, building a global research and service network to support decision-making for numerous manufacturers, component suppliers, capital institutions, and government departments [3]. - The company prioritizes "deep interviews" as a core asset, conducting multiple rounds of interviews across different roles and regions for cross-validation, and tracing each major project report back to specific interview subjects [3]. Group 2: Global Interview Network - To support its pursuit of interview depth, QYResearch has established a truly global research network with offices and research teams in North America, Europe, and Asia, gathering management and analytical talent from countries including China, the USA, Japan, South Korea, India, Germany, Switzerland, and Canada [4]. Group 3: Shift from Problem-Oriented to Scenario-Oriented - QYResearch's second keyword in upgrading research capabilities is "details." Unlike traditional market research that often values sample size, QYResearch focuses on whether samples are genuinely relevant to business scenarios and contain sufficient specific operational information [5]. - For instance, when researching a type of industrial equipment, QYResearch delves into specific aspects such as the exact installation location, daily interactions by operators, maintenance cycles, fault patterns, and the processes for spare part replacements [6].