游戏直播业务增长
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国际大行持续看多虎牙:站上增长拐点,目标价仍有近三成上涨空间
Ge Long Hui· 2025-12-10 11:24
Core Viewpoint - HSBC's latest report highlights that the upcoming mobile game "Goose Goose Duck," co-released by Huya, is expected to be a catalyst for Huya's stock price, with a target price of $4.00, indicating over 26% upside potential from the current stock price [1] Group 1: Business Developments - Huya is actively expanding its business in areas such as in-game item sales, game distribution and publishing, and game advertising, with the launch of "Goose Goose Duck" anticipated to drive growth in the game publishing sector, accelerating revenue and profit margins in 2026 [1] - The report compares "Goose Goose Duck" to the globally popular game "Among Us," which generated a total revenue of 361 million yuan during its best 12-month period on mobile [1] - Huya is leveraging its advantages in streamer resources, content operations, and event production to open new growth avenues in game publishing [1] Group 2: Market Performance - Huya's liquidity has shown significant improvement, with daily trading volume reaching $8 million over the past two trading days, doubling the average level of the past three months, indicating a growing market recognition of the company's investment logic [1] - HSBC's bullish outlook is supported by three key factors: the recovery of Huya's live streaming business with positive cash flow, a shift in revenue structure towards higher-margin game-related services and advertising, and attractive current valuation levels [2] - Since the low point on November 21, Huya's stock price has rebounded by 21%, while the China Overseas Internet ETF (KWEB) increased by 4%, yet Huya's valuation remains at a relatively low range over the past two years [2] - The company is expected to distribute at least $30 million in dividends annually in 2026 and 2027, corresponding to a dividend yield of 5% to 6% [2]