Core Points - The newly revised Anti-Unfair Competition Law will take effect on October 15, 2025, marking the second significant amendment since its initial implementation in 1993 and the first major revision in 2017 [1] Group 1: Strengthening Fair Competition - The revised law addresses "involutionary" competition, emphasizing that operators should "fairly participate in market competition" and establishing a fair competition review system to ensure equal access to production factors [2] Group 2: Addressing New Forms of Unfair Competition - The law prohibits new forms of unfair competition in the internet economy, including illegal data acquisition and malicious transactions, with specific provisions against fraudulent practices and misuse of platform rules [3] Group 3: Responsibilities of Platform Operators - For the first time, the law establishes the responsibility of platform operators to manage fair competition within their platforms, including the obligation to create clear competition rules and report unfair practices [4] Group 4: Regulating Abuse of Dominance - The revised law includes provisions against the abuse of dominant market positions by large enterprises, ensuring that they do not impose unreasonable payment terms on smaller businesses [5] Group 5: Clarifying Confusion in Competition - The law expands regulations on confusing competitive behaviors, including unauthorized use of influential media account names and improper use of search keywords that mislead consumers about product origins [6]