Core Viewpoint - Jefferies has initiated coverage on several leading companies in the tobacco industry, providing a mix of ratings including three "Buy" ratings, one "Hold" rating, and one "Underperform" rating, highlighting the sector's stable growth potential and defensive asset characteristics [1][2] Company Summaries - Philip Morris International (PM.US) received a "Buy" rating, with expectations of high single-digit (HSD) growth in EBITDA driven by its leadership in heated tobacco and oral nicotine pouch segments, despite its stock price being above the industry average [1] - Altria (MO.US) was assigned an "Underperform" rating with a target price of $50, facing risks of high single-digit (HSD) sales decline in combustible tobacco and challenges from consumer price pressures, although its traditional oral nicotine market position partially offsets growth potential in modern oral products [1] - Imperial Brands (IMBBY.US) also received a "Buy" rating, noting improvements in combustible tobacco market share and successful execution of its smoke-free product strategy, particularly in the U.S. modern oral product sector [2] - Japan Tobacco (JAPAY.US) was given a "Hold" rating, with attractive strategic positioning in emerging markets and healthy core combustible tobacco business, supported by global flagship brand growth in developed markets [2] - British American Tobacco (BTI.US) is highlighted as a preferred choice in the tobacco sector, with Philip Morris International also achieving the highest quantitative score on the Seeking Alpha platform, indicating strong market recognition [2]