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品牌价值突破600亿元!雷士照明助力行业光耀世界
Zhong Guo Zhi Liang Xin Wen Wang· 2025-07-23 12:46
Core Insights - NVC Lighting has maintained a focus on technological innovation in the lighting industry, achieving a brand value of 67.985 billion yuan in the 2024 "China's 500 Most Valuable Brands" report, up from over 60 billion yuan previously [1][5]. Group 1: Brand Development - NVC Lighting has established a robust operational framework with 34 operational centers, 116 smart experience stores, over 2,400 brand specialty stores, and nearly 100,000 sales terminals across various online platforms including Tmall, JD.com, Douyin, and Suning [3]. - The company emphasizes a strong service marketing system to enhance brand influence through substantial investments in high-quality products and services [3]. Group 2: Product Innovation - NVC Lighting adheres to a path of independent innovation in product development, with applications across various sectors such as architecture, transportation, urban lighting, supermarkets, hotels, offices, homes, and industry [3]. - The introduction of the "Companion Natural Light" technology represents a significant breakthrough, aiming to replicate natural light and adjust emotional ambiance through LED spectrum technology [4]. Group 3: Strategic Vision - NVC Lighting is committed to long-termism and aims to integrate health, intelligence, and human-centric design into its lighting solutions, striving to create efficient, energy-saving, and comfortable lighting environments [3][5].