Core Viewpoint - The "Fatherly Love Like Orchid" cultural week event was launched in the Guangdong-Hong Kong-Macao Greater Bay Area, combining the themes of fatherly love and orchid culture to create a new cultural significance for Father's Day [4][6][70]. Group 1: Event Overview - The event took place on June 10, coinciding with Father's Day, at the Guangzhou Pearl River Park, featuring a blend of visual and sensory experiences centered around orchids and fatherly love [4][5][10]. - The event showcased the "Qi Tian Da Sheng" orchid, a specially developed flower for Father's Day, symbolizing strength and protection, akin to the character Sun Wukong from Chinese mythology [11][32]. Group 2: Industry Development - Fourhui has become the largest orchid cultivation base in the Guangdong-Hong Kong-Macao Greater Bay Area, with 62 orchid enterprises and an annual seedling production of 33 million [16]. - The "Fatherly Love Like Orchid" brand has been recognized as an excellent case in the "2025 My Favorite Chinese Brand" initiative, highlighting its successful market positioning [17]. Group 3: Cultural Integration - The event aims to transform "Fatherly Love Like Orchid" from a festive symbol into a sustainable cultural IP, contributing to rural revitalization [19]. - The integration of technology and culture is emphasized, with initiatives like AI orchid consulting and the production of a micro-drama titled "Fatherly Love Like Orchid," which has garnered nearly one million views online [39][50]. Group 4: Marketing and Promotion - The event included promotional activities at key locations such as Guangzhou Orchid Garden and Baiyun Airport, aiming to enhance the visibility of Fourhui orchids [82][85]. - The cultural week is part of a broader strategy to leverage the unique cultural attributes of Fourhui orchids, enhancing brand value through association with iconic landmarks like the Guangzhou Tower [79][78].