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半年盘点|上半年票房同比增长23%:《哪吒2》贡献一半,国产片票房占比超91%
Di Yi Cai Jing· 2025-07-12 13:52
Box Office Performance - In the first half of 2025, China's film market achieved a box office of 29.231 billion yuan, marking a year-on-year increase of 22.91%, the best performance in five years [3][4] - The number of moviegoers reached 641 million, reflecting a year-on-year growth of 16.89% [3] - Domestic films accounted for 91.2% of the total box office, with 25 films surpassing 100 million yuan, including 16 domestic films and 9 foreign films [3][4] Key Films - "Nezha: The Devil's Child" led the box office with 15.446 billion yuan, contributing 52.8% to the total box office [4] - Other top films included "Detective Chinatown 1900," "Fengshen Part II: The Battle of Xiqi," "Boonie Bears: Reboot," and "The Legend of the Condor Heroes: The Heroic Ones" [3] Market Trends - The first half of 2025 saw a significant rise in domestic films, continuing a trend from previous years [5] - Despite the overall positive performance, June 2025 experienced a low box office of 1.906 billion yuan, the lowest for that month in five years, indicating a need for more high-quality films to sustain market vitality [4][6] - The growth in box office revenue is attributed to the success of the Spring Festival releases and a notable increase in ticket sales from third and fourth-tier cities [4] Industry Dynamics - The Chinese film industry is witnessing a shift in audience preferences, with a growing inclination towards domestic films rather than solely relying on Hollywood productions [5] - The National Film Administration has indicated a potential reduction in the import of American films in response to geopolitical tensions, aiming to support the growth of domestic content [5] - The summer of 2025 is expected to showcase a variety of high-quality animated films, reflecting the robust development of the Chinese animation industry [6]