Core Insights - The event on June 6th, coinciding with the 30th National Eye Care Day, marked the launch of the Dendrobium Orchid Firming Eye Cream 5.0 by the company, emphasizing the integration of traditional Eastern skincare wisdom with modern technology [1][3] - The company has established a robust ecological network spanning over 300 cities globally, with more than 5,000 single-brand stores, serving over 24 million quality members, positioning itself as a benchmark in offline retail [2] - The collaboration with actress Jing Tian as the star ambassador for the eye cream highlights the brand's commitment to eye health and skincare, aiming to raise public awareness about scientific eye care [3][10] Product and Technology - The Dendrobium Orchid Eye Cream is distinguished by its unique formula, featuring Dendrobium oligosaccharides, which promote collagen and elastin production, addressing age-related skin issues around the eyes [6][8] - The eye cream also contains red ginger and vitamin P, effectively targeting common problems like dark circles, showcasing a multi-faceted approach to eye care [7] - The Dendrobium oligosaccharides used in the eye cream are the result of a decade-long research collaboration with the Kunming Institute of Botany, demonstrating significant anti-aging effects [8][9] Market Position and Achievements - The company has been recognized as the global leader in Dendrobium orchid skincare product retail sales, establishing a strong foundation for its growth and setting a benchmark for the application of Chinese botanical ingredients in the beauty industry [9] - The partnership with the Kunming Institute of Botany has led to significant technological advancements, including the award of the National Commercial Science and Technology Progress First Prize, underscoring the company's leadership in plant-based skincare technology [8][9] - The brand philosophy emphasizes respect for nature, scientific innovation, and social contribution, aiming to enhance the global research network and provide effective skincare solutions [13]