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Disney-YouTube TV Battle Highlights Huge Changes In Media Business
Forbes· 2025-11-11 14:40
Core Insights - The confrontation between Disney and YouTube TV over carriage negotiations highlights significant changes in the media landscape, including media consolidation and the rise of big tech, making quick resolutions to such disputes less likely than in the past [2][4][5] Industry Dynamics - Historically, media content providers and distributors relied on each other, with dual revenue streams being crucial for both parties [3] - The traditional multichannel video model is under severe pressure, with multichannel video homes declining from over 100 million in 2013 to slightly more than 50 million today, and virtual MVPDs like YouTube TV showing little interest in paying for channels that are not watched [4][5] - The diminishing power of local media ownership has led to a situation where corporate giants are increasingly disconnected from local communities, reducing the political pressure that once facilitated negotiations [6][7][8] Power Shift - The current power dynamics have shifted, with traditional media companies like Disney facing greater stakes in negotiations compared to tech giants like YouTube TV, which has 10 million subscribers and may become the largest multichannel video provider in the U.S. by 2026 [9][10] - Disney is estimated to be losing $30 million a week due to the YouTube TV dispute, which poses a significant challenge for its $17 billion ESPN business [10][11] Consumer Impact - Despite the proliferation of content options, consumers face challenges in accessing broadcast stations and cable networks, particularly if they have cut the cord and do not wish to return to traditional cable bundles [12][13] - Disney is betting on its ESPN app, which has gained over 2 million subscribers since its launch, as a potential solution to the distribution challenges posed by the YouTube TV dispute [14]