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端午节传统文化
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海南省融媒体中心两款新媒体产品受关注
Hai Nan Ri Bao· 2025-06-01 23:41
Group 1 - The core idea of the news is the promotion of Hainan's Free Trade Port through creative media initiatives, highlighting local entrepreneurship and cultural heritage [1][2] - The micro-documentary series "I Opened a Small Shop in the Free Trade Port" focuses on individual stories of entrepreneurs in Hainan, showcasing various local businesses such as homestays and restaurants [1] - The first episode of the series, featuring a unique "Li brocade" shop with a foreign owner, was released on June 1 and received significant attention on social media platforms [1] Group 2 - The campaign "Gathering! Limited Hainan Zongzi is Here!" celebrates the Dragon Boat Festival by showcasing eight local types of Zongzi, using AI technology to create plush toy representations [2] - The creative posters effectively communicate the unique preparation methods and fillings of Hainan's Zongzi, promoting local traditions and customs associated with the festival [2] - The campaign quickly gained popularity, trending on Sina Weibo and achieving over 80,000 total reads by June 1 [2]
赛龙舟、吃粽子、佩香囊……多彩民俗迎端午 传统文化共传承
Yang Shi Wang· 2025-05-30 02:17
央视网消息:5月31日就是端午假期了,赛龙舟、吃粽子、佩香囊……各地举办多种活动迎端午。 广东:龙眼点睛万舟腾 齐心协力勇向前 广东的龙眼点睛文化,已经传承了600多年。每年农历五月初三,来自佛山、番禺、中山等地的上百条龙舟,划进广东佛山龙眼村水 道,进行点睛仪式。 据了解,黄梅"站姿划船"起源于元末明初,由战船演变而来。站立划桨便于观察水情,流传到现在,每年都会举行龙舟展演活动。 山东青岛:包"海鲜粽" 品味别样端午 点睛后的龙舟纷纷驶入河涌,龙舟队员敲锣打鼓、摇龙头、扯龙尾,齐心协力摁龙舟。龙舟在一上一下的律动中荡开层层水花,展 示龙舟及队员的风采和气势。人们互祝端午安康、身体健康。 湖北黄梅:流传千年 站姿划船独树一帜 在湖北黄梅县,数十支龙船队齐聚,在鼓声与呐喊中劈波斩浪。这里的龙舟选手采用"站姿划船",桨手们齐声呐喊,数十支木桨同 时入水,激起阵阵浪花。 随着端午节的到来,各式各样的粽子又被端上百姓餐桌。在山东青岛,当地居民创新地把海鲜风味融入其中,制作出蛤蜊、鲅鱼、 扇贝等口味的"海鲜粽子"。上锅蒸熟后,别样美味的海鲜粽子吸引不少市民游客驻足品尝。 安徽颍上:端午"笔粽"走红 取"妙笔生花"之意 ...