Group 1 - The core event is the NBA Celebrity Game scheduled for September 27 in Chengdu, featuring NBA stars such as Ray Allen, Richard Hamilton, Paul Pierce, and Nick Young [1] - The event will integrate Sichuan cultural elements, creating a unique "basketball + trend" experience tailored to the region [1] - Digital technology will be leveraged to extend the super event IP chain, including the development of two NBA-themed games that incorporate Sichuan's scenic spots and cultural elements [1] Group 2 - A series of supporting activities will take place in Sichuan, including a streetball competition from September 6-7 and various charitable initiatives such as training camps and court donations [1]