茶饮咖啡市场规模预测
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美团龙珠创始合伙人朱拥华:未来5~10年中国咖啡与茶饮市场规模合计将达万亿元
Mei Ri Jing Ji Xin Wen· 2025-12-02 09:12
Group 1 - The core viewpoint is that 2025 is expected to be the IPO year for China's new tea beverage industry, with a significant slowdown in growth anticipated after reaching a market size of 400 billion yuan [1] - The market size for the tea beverage industry is projected to approach 300 billion yuan this year, driven by the competition in the delivery sector [1] - The coffee market is forecasted to reach a size of 600 billion yuan, with the main challenge being the average transaction price [1] Group 2 - The prediction is made that the combined market size of coffee and tea beverages in China will reach 1 trillion yuan in the next 5 to 10 years, with an expectation of 6 new listed companies in the next 5 years [1] - The investment focus of Meituan Longzhu is shifting towards technology companies, but there is an emphasis on the enduring importance of human involvement in the industry [1] - The company sees significant opportunities in five major dining sectors: milk tea, coffee, fried chicken, hot pot, and hamburgers [1]