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“新能源”并联“苏超”,常州踏上“双IP”破圈征途
Xin Hua Ri Bao· 2025-08-25 08:42
Core Insights - The article highlights the integration of the "Soochow Super League" with the International New Energy Expo in Changzhou, showcasing the city's resilience and growth in the new energy sector, with an expected output value of 850 billion yuan by 2024 [1] Group 1: Industry Foundation - Changzhou's new energy industry is projected to account for nearly half of the industrial output value by 2024, ranking third nationally in industrial concentration and first in investment enthusiasm for three consecutive years [2] - The city has established a leading national industrial closed loop encompassing generation, storage, transmission, usage, and networking, with notable companies like Trina Solar and BYD driving innovation [2] Group 2: Event Synergy - The "Soochow Super League" serves as a powerful interface linking industry, consumption, and urban vitality, aiming to break the barriers between industrial exhibitions and public life [3] - The innovative "New Energy Expo + Soo Super League" dual IP collaboration includes activities like a "New Energy Product Carnival" and "Citizen Carbon Passport Check-in," transforming spectators into industry participants [3] Group 3: Digital Empowerment - The expo will feature an "online panoramic exhibition," allowing virtual access to booths and direct connections to company websites, facilitating collaboration opportunities [4] - This dual IP initiative not only showcases the hard strengths of the industrial chain but also represents an innovative urban development model, enhancing Changzhou's brand on a global scale [4]