Core Insights - The article highlights the significant growth of China's jewelry export sector, with a projected increase of 14.7% in 2024, reaching $35.83 billion, despite challenges in traditional foreign trade [3]. - The jewelry industry in the Pearl River Delta is leveraging a "cross-border e-commerce + industrial belt" model to reshape the global value chain, with a notable rise in new-generation jewelry entrepreneurs [3][5]. - The transformation of the jewelry industry is characterized by a shift from traditional order-based business models to a focus on high-quality development driven by digitalization and market awareness [5][6]. Industry Overview - The Guangzhou Panyu area, known as the Daluotang Jewelry Town, is a major hub for jewelry production, housing 13,000 market entities and employing 100,000 workers, controlling 70% of the re-export trade to Hong Kong and Macau [1]. - The global jewelry market has surpassed $300 billion, with the Asia-Pacific region holding a significant market share [6]. - While offline retail remains dominant, accounting for 80% of sales, there is substantial growth potential in online retail [6]. Business Transformation - Companies like 尚富顺's jewelry workshop have successfully transitioned to cross-border e-commerce platforms like SHEIN, achieving annual sales exceeding 10 million yuan within a few years [3][5]. - The cross-border e-commerce model has enabled businesses to enhance their competitive edge through improved supply chain management and market responsiveness [5][6]. - Key factors for success in the jewelry business now include understanding consumer preferences and market trends, as well as adapting product offerings to seasonal and regional demands [6].