Investment Rating - The report does not explicitly provide an investment rating for the elderly food industry Core Insights - The elderly food industry in China is transitioning from marketing hype to standardized development, focusing on scientific nutrition to meet the unique physiological and health needs of the elderly population [5] - The market is expected to grow from CNY 943.03 billion in 2020 to CNY 1,194.06 billion in 2024, with a compound annual growth rate (CAGR) of 6.1% [8] - The industry is characterized by a significant supply-demand gap, with a lack of products that meet professional elderly standards [9] - The competition landscape includes both traditional dairy giants and innovative brands, indicating a diverse market [17] Market Background - Elderly food is defined as food that meets the dietary and nutritional needs of the elderly, focusing on easy-to-eat products and specialized nutritional formulations [6] - The industry has evolved from chaotic exploration to standardized development, with increasing regulatory support and technological innovation [7] Market Status - The market size is projected to reach CNY 1,463.94 billion by 2029, with a CAGR of 4.1% [8] - There is a critical shortage of suitable elderly food products, with only 5% of surveyed products meeting basic elderly standards [9] - Nutritional deficiencies are prevalent among the elderly, particularly in rural areas, highlighting the need for targeted nutritional solutions [10] Market Competition - The evaluation of leading brands is based on five dimensions: product strength, R&D capability, integration of medical and nutritional resources, professional service capability, and quality control maturity [11][12][13][14][15] - The competition includes established brands like Mengniu and Yili, as well as emerging companies focusing on specialized nutritional products [17] Development Trends - The industry is expected to see structural upgrades, with a focus on personalized nutrition and the integration of medical and nutritional services [18] - Product innovation is driving market segmentation, with a shift towards tailored nutritional solutions for specific health conditions [28] - The integration of online and offline channels is becoming mainstream, enhancing accessibility and consumer engagement [31]