通信市场规范化

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统一外呼营销号码,从“防不胜防”到“可识可防”
Qi Lu Wan Bao· 2025-08-04 01:20
Core Viewpoint - The three major telecom operators in China have unified their outbound marketing numbers to combat the long-standing issue of telemarketing fraud and protect consumer rights [1][2][3] Group 1: Unified Outbound Marketing Numbers - The unified outbound marketing numbers for the three operators are: China Telecom 10001, China Unicom 10016, and China Mobile 10085, allowing users to easily identify official marketing calls [1][2] - This initiative aims to provide users with a "fraud prevention guide" and compel operators to enhance internal controls, ensuring transparency and compliance in telemarketing practices [2][3] Group 2: Addressing Telemarketing Issues - The unification of outbound numbers is just the starting point in addressing telemarketing chaos, as it does not restrict third-party companies that access telecom lines, which are the main source of nuisance calls [2] - The Ministry of Industry and Information Technology has proposed that all commercial outbound calls use the 700 number segment to ensure clear identification across the industry [2] Group 3: Impact on Services - The discontinuation of services like Alibaba's virtual number, which was misused for marketing, signifies a crucial step in rectifying the outbound marketing ecosystem [3] - The telecom industry is urged to prioritize genuine service over manipulative marketing tactics, fostering trust through transparent agreements and accountable practices [3]