Core Insights - Charisma is not an innate trait but a skill that can be learned and developed through practice and training [1][15] - The essence of charisma lies in the combination of values and emotions, as described by Aristotle's concepts of logos, ethos, and pathos [3] Summary by Categories Charisma Leadership Techniques (CLT) - The research identifies 12 core CLT strategies that are effective in various contexts, with 9 being language-related and 3 being non-verbal [3][4] - Language-related strategies include metaphors, anecdotes, contrasts, rhetorical questions, triplet lists, expressing moral beliefs, resonating with group emotions, setting high goals, and conveying confidence in achieving those goals [3][4] Language-Related Strategies - Metaphors, similes, and analogies help listeners understand and resonate with the message, as exemplified by Martin Luther King Jr.'s "I Have a Dream" speech [6] - Storytelling enhances engagement and connection, demonstrated by Bill Gates' speech at Harvard [7] - Contrast is a powerful tool that combines reason and passion, illustrated by John F. Kennedy's famous quote about civic duty [7] Non-Verbal Strategies - Non-verbal elements such as vocal variation, facial expressions, and gestures are crucial for displaying charisma and must be learned and practiced [11] - These non-verbal strategies can significantly enhance the impact of a leader's message and help maintain audience attention [11] Practical Application - Leaders are encouraged to prepare and practice using CLT strategies in speeches and everyday conversations to enhance their persuasive abilities [13] - Mastery of a few suitable CLT strategies can help leaders appear more charismatic, even if they initially score low on charisma assessments [13]