Core Insights - Meituan's winter dining reservation insights indicate a 30% year-on-year increase in average daily online reservations, excluding holiday factors, which is 1.1 times higher than the spring season [1] - Over 20 million post-00s users have made restaurant reservations on the platform this winter, with searches for restaurants containing keywords like "birthday," "girlfriend gathering," and "date" increasing by over 60% year-on-year [1] Group 1 - The online reservation service is expanding from seating to include private rooms, birthdays, and date services [1] - In October, over 10,000 leading brand stores collaborated with Meituan to launch special scene reservation services, including VR room viewing and birthday party arrangements [1] - These initiatives aim to enhance the dining experience and meet diverse consumer needs ahead of the holiday reservation peak [1]