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长安急需荔枝,暑期档急需“扛把子”
Xin Lang Cai Jing· 2025-07-18 01:58
Core Viewpoint - The film "Chang'an's Lychee" is expected to become a high-scoring domestic film this summer, potentially surpassing 1 billion in box office revenue, following strong pre-release ratings and audience reception [1][29]. Group 1: Film Reception and Performance - As of July 17, "Chang'an's Lychee" has a high score of 9.7 on Maoyan and received positive reviews from 4,155 viewers on Taopiaopiao, with only 81 negative reviews [1][27]. - The film's pre-release buzz indicates it may be the first domestic film to break the 1 billion mark after the Spring Festival [1][29]. - The film's real-time popularity ranks fourth on Douyin, with 110,000 users expressing interest, leading other films in the same release window [15][21]. Group 2: Narrative and Themes - "Chang'an's Lychee" presents a narrative that resonates with modern audiences through its portrayal of historical struggles and critiques of feudal society, making it more than just a workplace comedy [3][10]. - The film's depth lies in its exploration of the transition from prosperity to decline in the Tang Dynasty, focusing on the hardships of common people [3][10]. - The film's narrative structure combines modern workplace logic with historical political themes, making it more accessible to viewers compared to other historical dramas [13][15]. Group 3: Comparison with Other Works - The film is compared to other adaptations of Ma Boyong's works, highlighting its suitability for cinematic adaptation due to its concise narrative compared to the longer series [5][7]. - "Chang'an's Lychee" is positioned alongside other Tang Dynasty films, such as "Demon Cat" and "Chang'an 30,000 Miles," each offering unique perspectives on the same historical period [11][13]. - The film's approach to storytelling is likened to a more accessible version of "The Ming Dynasty 1566," focusing on the power dynamics and societal issues of the time [11][13]. Group 4: Market Context and Competition - The film's success is crucial for the domestic box office, especially following the underperformance of other major releases like "Malice" and "Superman" [4][21]. - The competition from other films, particularly "You Can Do It!" featuring high-profile actors, may impact "Chang'an's Lychee" box office performance [29]. - The upcoming release of other potential hits in late July could further influence the box office landscape, making it a pivotal moment for the summer film market [29].