8月27日晚，万达电影（002739）披露2025年半年报。上半年公司实现营业收入66.89亿元，同比增长 7.57%；实现归母净利润5.36亿元，同比大幅增长372.55%；扣非净利润4.8亿元，同比增长455.35%。 内容方面，上半年万达电影投资出品的《唐探1900》《熊出没.重启未来》《聊斋：兰若寺》《长安的 荔枝》《南京照相馆》等电影先后上映，其中《唐探1900》取得36.1亿元票房，获得上半年票房榜亚 军。 万达电影表示，《寒战1994》《流浪地球3》《我们生活在南京》《保你平安2》等电影也将陆续与观众 见面。 万达电影主要从事院线电影放映、商品销售、广告发布、影视剧投资制作、游戏发行等业务。公司是国 内领先的影院投资及运营商，票房、观影人次、市场份额已连续十六年位居国内首位。 海外业务方面，上半年海外市场《我的世界大电影》《星际宝贝史迪奇》《碟中谍8：最终清算》等影 片票房表现较好。万达电影下属澳洲院线Hoyts经营稳健，其实现票房收入1.441亿澳元，同比增长 9.9%，观影人次810万，同比增长10.2%，经营业绩同比扭亏为盈。 报告显示，截至2025年6月30日，万达电影海外拥有影院62家 ...

8月23日，近50名青年电影工作者齐聚在吉林省长春市举办的第八届中国电影新力量论坛。他们围绕"从 生活中来，到观众中去——电影和观众在一起"的主题，结合自己的创作感悟，深入探讨如何将丰富的 创作实践与时代的需要、人民的需求结合起来，如何创作出更多讴歌时代精神、抒发人民心声的精品佳 作。 以新视角对话新观众 核心阅读 第八届中国电影新力量论坛上，近50名青年电影工作者畅谈电影创作及产业发展。透过青年电影人的观 察与思考，我们看见中国电影在创作理念、技术应用、市场拓展等方面持续探索、向"新"而行。 今年以来，从《哪吒之魔童闹海》到《南京照相馆》《浪浪山小妖怪》，一批电影佳作接力上映。众多 充满锐气的创作者，不断突破创作边界，彰显中国青年电影人的创造力与市场影响力。 站在世界电影诞生130周年、中国电影诞生120周年的时空交汇点，从创作理念到技术应用，从市场拓展 到海外传播，中国电影的方方面面都向"新"而行。首先，便是创作思维的更新。 "历史题材作品常被误解为'时间的琥珀'，然而，真正优秀的作品不满足于被动映照过往，而是主动折 射历史的光芒，在当代观众的认知光谱中，点燃全新的理解与思考。"青年编剧许渌洋介绍，《南京 ...

Core Insights - The summer film season of 2025 (June-August) is set to feature over 60 domestic and international films, showcasing a diverse range of genres and innovative themes, providing rich choices for audiences [1]. Group 1: Film Types and Themes - The summer film lineup includes a variety of genres such as historical, suspense, animation, science fiction, and action, catering to different audience preferences [1]. - Domestic films this summer prominently feature comedy, suspense, and animation genres, with notable titles like "The Lychee of Chang'an," which is adapted from a novel and tells the story of a Tang dynasty official [6]. - The suspense film "Sauce Garden Lane: The Case" is based on a true story from the Republican era, revealing societal changes from a female perspective [9]. Group 2: Notable Films - The historical and war-themed film "East Extreme Island" recounts a true event from World War II, focusing on the rescue of British POWs by local fishermen [9]. - The animated film "Liaozhai: Lanruo Temple" draws inspiration from traditional culture and adapts classic stories from "Strange Tales from a Chinese Studio" using a narrative structure that connects multiple tales [12]. - "The King's Avatar: The Movie 2" follows the adventures of a cat demon and his master, featuring upgraded action scenes while maintaining a family-friendly animation style [14].

8月11日，电影《浪浪山小妖怪》累计票房突破5.74亿元，刷新中国影史国产二维动画电影票房纪录。 2025年，中国动画电影迎来高光时刻： 《哪吒之魔童闹海》以突破性的艺术表现力和市场号召力，一举摘得中国影史动画票房桂冠。 今年暑期档更是有着《浪浪山小妖怪》《聊斋：兰若寺》《罗小黑战记2》等动画电影佳作。 在很多人的理解中，动画片是创作者画出一幅幅单独的画面，再将它们整合在一起，让静态的画面动起来。实际上，动画创作远非简单的"画面连播"，其 制作流程相当繁琐，团队分工也非常细致。可以说，动画片里的每一帧都是创作团队每一位成员的灵感和辛勤工作的结晶。 一部动画电影究竟是如何诞生的？带你了解↓ 美术设定 设计人物的造型、色彩、表情动 作等,另外也要对场景、道具以 及影片整体色彩风格等进行设定 静态分镜和故事板 将剧本做成像连环画那样的分镜 序列,标注内容、台词、运镜方 式、时长等。在团队协作中具有 很高的沟通价值 剪辑(动态故事板) 将上一步中的"连环画"通过 简单的动画串起来,先看看时 间和节奏合不合适 三维动画 =维动回 设计稿 (layout) n to t 细化分镜的空间关系,把动画人物 在电脑里把设计好的 ...

Core Viewpoint - The article discusses the significance of the film "Liao Zhai: Lan Ruo Si," produced by Light Chaser Animation, as a tribute to the classic Chinese literature "Liao Zhai Zhi Yi," highlighting its cultural relevance and innovative storytelling approach [5][9]. Group 1: Film Adaptation and Cultural Significance - "Liao Zhai: Lan Ruo Si" is part of a long tradition of adaptations of "Liao Zhai Zhi Yi," which has seen over a hundred adaptations since the first film in 1922, showcasing its enduring cultural vitality [3][5]. - The film aims to blend traditional culture with contemporary aesthetics, reflecting the company's commitment to exploring modern interpretations of Chinese animation [5][9]. - The narrative structure includes the original author Pu Songling as a character, creating a unique interplay between historical and fictional elements, which is a departure from previous adaptations [5][6]. Group 2: Thematic Exploration - The film features five stories that explore themes such as greed, true love, societal turmoil, marital relationships, and life and death, aiming to provide a comprehensive view of the spiritual essence of "Liao Zhai Zhi Yi" [6][10]. - The setting of Lan Ruo Si serves as a common spatial coordinate for the diverse stories, enhancing the narrative's coherence and depth [6][10]. Group 3: Adaptation Strategies - The adaptation follows a "pastiche narrative" approach, which, while allowing for a holistic understanding of the original text, may lead to a sense of disjointedness due to the varied themes and styles [13]. - The film's creators strive to respect the original work while innovating in storytelling and visual presentation, aiming to resonate with a broad audience [9][13]. Group 4: Visual Presentation and Technology - "Liao Zhai: Lan Ruo Si" is noted for its high artistic standards, utilizing advanced cloud rendering technology to enhance the visual representation of traditional cultural elements [12]. - The film's visual style draws from classical Chinese art, creating a rich aesthetic experience that complements its narrative ambitions [12].

Core Insights - The total box office for the summer season (June-August) in 2025 has surpassed 7 billion yuan, including pre-sales [1] - The top three films in terms of box office for the current summer season are "Nanjing Photo Studio," "Lychee of Chang'an," and "Jurassic World: Rebirth" [2] - A single-day box office record of 375 million yuan was set on August 3, marking the highest daily box office for this summer season [2] Film Releases and Themes - A series of films commemorating the 80th anniversary of the victory in the Chinese People's War of Resistance Against Japanese Aggression are being released, including the anti-war film "Nanjing Photo Studio," which has grossed over 1.5 billion yuan in its first 10 days [3] - Upcoming films include "Mountains and Rivers as Evidence" and "East Extreme Island," with "731" set to release on September 18 [3][5] - Over 60 domestic and international films have been scheduled for the summer season, offering a diverse range of genres including history, suspense, animation, and science fiction [6] Genre Diversity - The summer season features a rich variety of genres, with a notable presence of comedy, suspense, and animation films among domestic productions [9] - "Lychee of Chang'an," a comedy adapted from a novel, and "You Can! You Go!" about a young boy's musical journey, are examples of the comedic offerings [9] - Suspense film "Sauce Garden Alley: Suspense" is based on real cases from the Republican era, while "East Extreme Island" tells a true story from World War II [12] Animation and Family Films - The animated film "Chatting with the Ghost: Lan Ruo Temple" draws inspiration from traditional culture and classic stories [12] - "The Legend of Luo Xiaohei 2" features a cat demon facing new challenges, designed to appeal to audiences of all ages with upgraded action scenes [14]

Group 1 - The core point of the article highlights that the box office for the summer film season of 2025 has surpassed 6.7 billion, indicating a strong performance in the film industry [2] - The summer film season features a diverse range of over 60 domestic and international films across various genres, including animation, suspense, and science fiction, catering to different audience preferences [3] - The animation film "Wang Wang Mountain Little Monster" is noted for its innovative storytelling that combines traditional culture with modern workplace philosophy, showcasing the vitality of contemporary animation [3] Group 2 - The animated film "Liaozhai: Lanruo Temple" draws inspiration from traditional culture and adapts classic stories from Pu Songling's "Strange Stories from a Chinese Studio" using a narrative structure that connects multiple well-known tales [5] - "The Legend of Hei 2" features a storyline about a cat demon facing new challenges, maintaining a healing art style while upgrading action scenes to appeal to audiences of all ages [8] - The comedy film "Lychee in Chang'an" is adapted from Ma Boyong's novel, telling the story of a Tang Dynasty minor official on a quest to complete a mission involving lychees [10]

Group 1 - The summer film season of 2025 is performing strongly, with total box office exceeding 5.5 billion yuan and over 145 million admissions as of July 29 [1][2] - The top films include "Nanjing Photo Studio," "Jurassic World: Rebirth," and "Lychee in Chang'an," with "Nanjing Photo Studio" breaking multiple records and projected to reach a total box office of 3.2 billion yuan [1][2][3] - The diverse supply of films, exceeding 100 titles, caters to various audience preferences, contributing to a sustained box office performance of over 600 million yuan for four consecutive weeks [1][2] Group 2 - The film "Nanjing Photo Studio" is seen as a leading contender in the summer season, with its box office performance and predictions indicating it could become a "dark horse" of the season [2][3] - The production companies involved in "Nanjing Photo Studio" include major players like China Film and Happiness Blue Ocean, which have seen stock price increases [3] - The summer film season is expected to continue its momentum with upcoming releases, including historical war films and animated features, enhancing the overall market performance [2][3] Group 3 - The domestic film market is recovering strongly, with a 22.9% year-on-year increase in box office revenue for the first half of 2025, reaching 29.23 billion yuan [4] - Domestic films accounted for 91.2% of the box office, with 25 films surpassing 100 million yuan, indicating a robust performance in the domestic film industry [4] - The infrastructure for cinemas is improving, with record numbers of operating cinemas and screens, and significant growth in special effect theaters, enhancing the viewing experience [4][5]

Core Insights - The film "Chat Records: Lan Ruo Temple" has surpassed a box office revenue of 200 million as of July 26 at 19:26 [1] Group 1 - The film's box office performance indicates strong audience interest and potential for continued revenue growth [1]

Core Viewpoint - The summer film season has seen a sudden surge in activity, with multiple films changing release dates and engaging in aggressive marketing strategies due to underwhelming box office performances in early July [1][4]. Group 1: Film Release Dynamics - The films "You Can! You Go!" and "Longan in Chang'an" both moved their release dates to July 18, leading to a competitive environment [2][3]. - The film "Xitai" had to change its release date to July 25 due to the competitive pressure from other films [3]. - The underperformance of major films in early July prompted many films originally scheduled for later in the month to move their release dates up in hopes of capturing market share [5]. Group 2: Box Office Performance - "Longan in Chang'an" had a strong opening day box office of 93.6 million, while "You Can! You Go!" earned 28.9 million on its opening day [7]. - "Longan in Chang'an" and "Ro Xiao Hei: Battle of the Black" had similar box office performances despite differing marketing efforts, indicating a high demand for family-friendly content [6][7]. - The film "Chat: Lan Ruo Temple" saw a significant drop in screenings, losing half of its slots within a day, highlighting the volatility of the current market [8]. Group 3: Marketing and Distribution Challenges - The intense competition has led to a chaotic marketing environment, with promotional plans needing to be adjusted frequently [22][23]. - The marketing efforts for "Xitai" have been disrupted, as it now faces a delayed release without new promotional activities [23][24]. - The distribution landscape is heavily influenced by major players like Maoyan, which has led to smaller films struggling to secure adequate screening slots [9][10]. Group 4: Audience Reception and Critical Response - The film "You Can! You Go!" faced negative reviews during its limited screenings, which may deter general audiences from attending [16]. - The audience's expectations for promotional events have increased, with dissatisfaction noted in recent roadshows for films like "Longan in Chang'an" [28]. - The competitive landscape has forced films to engage in early screenings to build word-of-mouth, but this strategy can backfire if the reception is poor [15][19]. Group 5: Future Implications - The upcoming release of "Nanjing Photo Studio" is expected to impact the box office performance of "Longan in Chang'an" significantly [24][29]. - The film "East Extreme Island," scheduled for August, may also be affected by the success of "Nanjing Photo Studio," as both films target similar audiences [30][31]. - The industry is currently in a state of flux, with the potential for unexpected successes amidst the chaos of the summer film season [32].