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上海迪士尼紧急叫停!
新浪财经· 2025-07-11 01:04
Core Viewpoint - Shanghai Disneyland has decided to stop the offline sale of the 2025 Duffy and Friends Summer Ocean Party series due to high demand, inventory levels, and to enhance visitor experience, shifting remaining stock to its official Tmall store for online purchase [1][3][4]. Group 1: Product Launch and Sales Strategy - The 2025 Duffy and Friends Summer Ocean Party series was launched on July 8, 2025, and sold out almost instantly online, leading to long queues with some customers waiting over 14 hours to enter the park for in-person purchases [1][4]. - Starting July 11, 2025, the remaining inventory of the summer series will be available exclusively on Tmall, while other Duffy and Friends products will still be available through the park's stores [1][3]. Group 2: Pricing and Resale Market - The individual keychain from the summer series is priced at 179 yuan, while a set of seven keychains costs 1,253 yuan. Resellers are reportedly marking up prices significantly, with some charging an additional 1,500 to 3,000 yuan per set [4]. - Reports indicate that some resellers are selling the keychain for over 600 yuan above the original price on secondary markets [4]. Group 3: Customer Reactions and Concerns - Following the announcement of the new product launch, many customers expressed concerns about the prevalence of scalpers and called for a boycott against them, while others requested that the park increase inventory levels to ensure fair access for all visitors [7].