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New York Times Advertising and Magnite Enter Strategic Collaboration for In-App Supply
Globenewswire· 2026-02-11 13:00
This collaboration gives brands access to The New York Times’s premium mobile ad inventory through Magnite’s platform, enhancing addressability and performanceNEW YORK, Feb. 11, 2026 (GLOBE NEWSWIRE) -- New York Times Advertising, the award-winning advertising team within The New York Times, and Magnite (NASDAQ: MGNI), the largest independent sell-side advertising company, today announced an expanded collaboration to make Magnite’s DV+ the preferred platform for private marketplace deals for The New York Ti ...