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全球 IP 潮玩-乘 “成人孩童化” 浪潮而起-Global IP Collectibles_ Riding the Kidult Wave
2025-12-02 06:57
Global IP Collectibles | Asia Pacific November 27, 2025 05:43 PM GMT Riding the Kidult Wave Our analysis corroborates the view that the growing demand for IP collectibles is a sustainable trend, underpinned by consumer psychology amid evolving social and economic dynamics. To capitalize on the theme, we recommend owning leading IP plays: Pop Mart, Sanrio, Hasbro and Damai. M Global IP collectibles have rapidly evolved into a mainstream, US$100bn+ market, outpacing most consumer discretionary categories in g ...