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Unlikely partnership between streaming giant and global beer brand may indicate the future of advertising
Fox Business· 2025-09-22 12:31
A new landmark partnership between movie and television streaming giant Netflix and the world's largest beer producer AB InBev is betting on "cheers" in the living room. Fox News Digital spoke with Marcel Marcondes, the chief marketing officer for AB InBev, who says that adjusting their strategy to appeal to an audience at home is paramount and offers a glimpse into the future of not only how people socialize, but when they choose to drink."Streaming is becoming a big social occasion," Marcondes explained t ...
Think It's Too Late to Buy Netflix? Here's the Biggest Reason Why There's Still Time.
The Motley Fool· 2025-04-26 22:45
Core Viewpoint - Netflix's stock has reached a record high following strong first-quarter earnings, indicating continued growth potential for the company [1][2]. Group 1: Financial Performance - For the first quarter ending March 31, Netflix reported a 13% year-over-year revenue increase, with earnings per share (EPS) at an all-time high of $6.61, reflecting a 25% increase from the previous year [1]. - The stock price has increased by 71% over the past year, suggesting strong market confidence in Netflix's future [2]. - For 2025, Netflix is targeting revenue between $43.5 billion and $44.5 billion, which represents a 13% increase at the midpoint compared to 2024, with an expected operating margin of 29%, surpassing last year's 26.7% [7]. Group 2: Growth Drivers - Netflix is experiencing ongoing growth in new memberships, supported by gradual subscription price increases that enhance margins and earnings [3]. - The company has successfully scaled its advertising-supported tier, attracting a broader subscriber base and creating new revenue streams, with plans to leverage its proprietary adtech in the $600 billion global advertising market [5]. - The introduction of exclusive series, movies, and live events, such as boxing matches and WWE pro wrestling, has kept viewers engaged and contributed to subscriber retention [3].