Core Insights - Tesla is set to unveil a more affordable model on October 7, which has led to a 3% increase in its stock price during early trading [1] - The company has previously delayed the rollout of a lower-cost version of the Model Y, with plans to start sales in the fourth quarter [2][6] - The new model is expected to be approximately 20% cheaper to produce than the refreshed Model Y, with a potential production scale of 250,000 units annually by 2026 [3] Sales and Market Expectations - Analysts predict that Tesla's deliveries will rise to 1.85 million vehicles next year, with the new model contributing 155,610 units in 2026 [5] - The recent teaser follows record third-quarter deliveries, attributed to increased EV purchases before the expiration of the $7,500 US EV tax credit [4] - There are concerns that sales may decline in the upcoming months without the tax incentive [4] Product Launch and Challenges - Tesla's last major product launch, the Cybertruck, has faced challenges, including significant discounts offered on existing inventory [7] - A recall filing indicated that 46,096 Cybertrucks were built from its introduction in November 2023 to early this year [7] - The company has not introduced a new mass-market vehicle in several years, relying on updates to the Model 3 and Model Y for sales growth [5]