Key Takeaways Alaska Airlines will launch nonstop Seattle-Rome service in May 2026 using a Boeing 787-9 Dreamliner. ALK is building Seattle into a global gateway with Rome as its third widebody international destination. The new route supports ALK's "Alaska Accelerate" strategy to boost profit and West Coast connectivity.In a bid to broaden its network, Alaska Airlines, a wholly owned subsidiary of Alaska Air Group (ALK) ), will start a new nonstop service between Seattle and Rome. The service will commen ...

Rome remains one of the most-requested destinations for Mileage Plan members and it's the largest European destination not currently served nonstop from Seattle Flights will begin in May 2026 and can be purchased at alaskaair.com starting in fall 2025SEATTLE, June 3, 2025 /PRNewswire/ -- Alaska Airlines is continuing the celebration of our new global gateway in Seattle by adding Rome, Italy, to our international destination lineup. This is the first time in history that the "Emerald City" will be connected ...

Core Insights - The company reported a Q1 2025 GAAP net loss of $166 million and an adjusted net loss of $95 million due to challenging air travel demand conditions [2][7] - Despite the losses, the company remains confident in its Alaska Accelerate strategy, which aims for $10 earnings per share by 2027, and plans to maintain a $1 billion share buyback commitment over the next four years [4][9] - Q1 2025 total revenue reached $3.1 billion, a 9% increase year-over-year, driven by a 3.9% capacity growth [3][10] Financial Performance - Q1 2025 unit revenues increased by 5% year-over-year, outperforming peers [3][10] - Loyalty revenue generated $550 million in Q1 2025, up 12% year-over-year [3][10] - Premium revenue grew by 10% year-over-year, accounting for 34% of total revenues [3][10] Cost and Guidance - Q1 2025 unit costs rose by 2.1% year-over-year, which was better than expected [4][12] - For Q2 2025, the company expects earnings per share (EPS) to be between $1.15 and $1.65, reflecting a revenue impact of approximately six points due to the demand backdrop [4][12] - The company is pausing full-year guidance updates due to uncertain demand outlook [2][12] Strategic Initiatives - The Alaska Accelerate strategy focuses on scale, relevance, and loyalty, with integration synergies tracking slightly ahead of plan [4][9] - The company is launching a single loyalty platform and premium credit card in summer 2025 to enhance guest experience [5][9] - The company plans to expand its intercontinental service with new flights from Seattle to Tokyo Narita, aiming to serve at least 12 intercontinental destinations by 2030 [5][9] Market Position and Outlook - The company holds a substantial 15% cost advantage over its largest competitors and has a diversified revenue base, with nearly 50% generated outside the main cabin [9][12] - Despite current demand softness, the company expects to remain solidly profitable in 2025 [4][9] - The company is optimistic about its Hawaiian assets, which are expected to approach breakeven for the last three quarters of 2025 [5][9]