Audience understanding
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Daring Pitches | Ina von Spies | TEDxHHL
TEDx Talks· 2025-10-27 16:54
Audience Understanding - Industry emphasizes the importance of knowing the audience for a pitch, which includes potential partners, customers, and investors [3][5] - Tailoring the story to meet the audience's understanding is crucial for effective communication [6] Simplicity and Clarity - The industry advises keeping the pitch simple and avoiding technical jargon to ensure the audience can easily grasp the message [6][7] - Being clear on the call to action is essential, specifying what is needed from the audience, whether it's access to data, customer testimonials, or investment [13][14][15] Presentation Skills - Industry highlights the need to build a connection with the audience through confident body language and vocal projection [9] - Showing genuine passion and personality is more important than perfection, building trust with potential investors [11][12][20] Managing Expectations - The industry stresses the importance of managing expectations regarding the outcome of a pitch session [19] - Encourages entrepreneurs to be daring and leverage their education to contribute to building enterprises [20] Financial Considerations - When addressing investors, specifying the amount of funding needed (e g, €15 million euros) and how it will be used (e g, product improvement, marketing, market expansion) is crucial [15]
Daring Pitches | Ina von Spies | TEDxHHL
TEDx Talks· 2025-09-02 16:54
Pitching Fundamentals - Knowing your audience (partners, customers, investors) is crucial for tailoring your message [3][4][5][6] - Simplicity is key; avoid technical jargon and focus on clear communication [6][7][8] - Show your personality and passion to build trust with the audience [10][11][12] - A clear call to action is essential to get the desired support [13][14][15] - Manage expectations regarding the outcome of the pitch session [18][19] Audience Segmentation - Partners need to understand the product's viability and integration potential [3][4][14] - Customers need to know the problem solved, price, and reliability of the product [4][15] - Investors want to assess market viability, market positioning, and competition [5][15] Delivery Techniques - Stand tall, use your voice effectively, and build a connection with the audience [9] - Breathe to manage nervousness and show your true self [10] - Dare to be yourself and avoid hiding behind technicalities [10][13] Financial Asks - When asking investors, be prepared to state the specific amount needed (e.g., €1.5 million) and its intended use (product improvement, marketing, market expansion) [15] - Overcome the fear of asking for large sums of money [16][17] Entrepreneurial Mindset - Be prepared for difficult times and demonstrate commitment to the venture [12][13] - Embrace imperfection and focus on contributing to the betterment of the world [20]
To Live a Life with Intent, You Must First Learn to Think with Intent | Khimen Cooper | TEDxPlano
TEDx Talks· 2025-07-08 16:25
Rhetoric and Communication - Rhetoric encompasses argument and communication, influencing interactions and internal beliefs [1] - Stereotypes, while often negative, can offer insights into ourselves, others, and communities [1] - Communication occurs constantly, intentionally or unintentionally, through various means like clothing [1] Tattoo Culture and Societal Perceptions - Tattoo stigma has decreased significantly over the past 20 years [1] - Throughout much of the 20th century, tattoos were illegal in America, with New York legalizing them in 1997 and Oklahoma in 2007 [3] - Historically, tattooed women were often associated with the circus, freak shows, or sex work [3] - Stereotypes are tools that can be used for good or bad, and it's important to be aware of how they influence us [3] Understanding and Intentionality - Knowing your audience is crucial for effective communication, requiring understanding without necessarily agreeing [3] - Self-awareness is equally important, necessitating introspection about one's own thoughts and beliefs [3] - Living life "on purpose" involves waking up and living intentionally, requiring thoughtful intent [4][5]