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Is Opendoor's Listing Strategy the Antidote to Volatile Sales?
ZACKS· 2025-09-16 15:26
Key Takeaways OPEN is shifting to a distributed platform offering cash offers, listings, and hybrid sale models.Listing conversions rose 5x in pilots, with final offer rates doubling over the traditional approach.Adjusted EBITDA turned positive, but older inventory may weigh on margins in the near term.Opendoor Technologies Inc. (OPEN) is attempting its boldest pivot yet—moving from a single cash-offer product to a distributed platform that integrates agents directly into the selling journey. The strategy c ...