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New Marriott Bonvoy Research reveals importance of AI for holiday planning and new trends for 2026
Hospitality Net· 2025-10-24 08:42
Research amongst more than 22,000 travellers across Europe, Middle East and Africa (EMEA) shows that 79% of travellers plan to go on more or the same amount of holidays in 2026 compared to 2025Lux-scaping – travellers booking a luxurious stay as an elevated travel indulgence at the start or end of their holidays – is identified as a key travel trend for 2026Travel for musical, cultural or sporting events inspires the trend for ‘Passion Pursuits’ particularly popular amongst Gen Z and millennialsLondon – Fou ...