Core Insights - A Wells Fargo survey indicates a significant shift towards digital cash gifts and holiday tips among younger generations, prioritizing convenience and choice over traditional gifts [1][2][3] Digital Gifting Trends - Consumers appreciate receiving money as gifts, with 36% indicating they prefer digital cash because they often do not like the physical gifts they receive [4][7] - Gen Z (32%) and Millennials (28%) show a strong preference for giving digital cash gifts compared to older generations [6][7] Holiday Tips to Service Workers - 60% of consumers plan to give tips to service workers, with a median tip amount of $50 [8] - Younger generations, particularly Gen Z and Millennials, are more likely to use digital payment methods for tipping [6][8] Consumer Preferences - 65% of people prefer giving physical gifts, while 55% prefer receiving them; gift cards are also popular, with 54% preferring to give and 56% to receive [6] - Concerns about the impersonal nature of digital cash gifts exist, with 57% feeling that sending digital gifts lacks effort [7]