Core Insights - Equifax has launched Optimal Path, an interactive credit score planner, available for free to U.S. consumers through the myEquifax mobile app, leveraging its advanced cloud-native platform and EFX.AI capabilities [1][1][1] Product Features - Optimal Path integrates with a consumer's Equifax credit profile to provide actionable tasks aimed at achieving their VantageScore 3.0 credit score goals within 30 days [1][1] - The tool offers milestone tracking, reminder notifications, and progress reports to help consumers stay on track with their credit score improvement plans [1][1] - AI-powered personalized 30-day action plans are generated based on individual credit profiles, focusing on impactful steps to reach credit score goals [1][1] Accessibility and Availability - Optimal Path is exclusively available for Equifax Core Credit and premium subscribers through the myEquifax mobile app, which can be downloaded from the Apple App Store or Google Play [1][1] - Consumers can register for a free Equifax Core Credit account to access the mobile app and Optimal Path if they do not already have a myEquifax account [1][1]