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Why SoFi Stock Dropped13% in December
Yahoo Finance· 2026-01-06 13:59
Core Insights - SoFi Technologies' stock fell 12% in December, attributed to its premium valuation and potential impacts from declining cryptocurrency prices [1][4][7] Company Performance - SoFi has become a popular banking app targeting students and young professionals, aiming to provide comprehensive financial management solutions [3] - The company achieved a record of 905,000 new customer additions in Q3, marking a 30% year-over-year increase [4] - Adjusted net revenue rose by 38% year-over-year in Q3, with adjusted earnings per share increasing to $0.11 from $0.05 the previous year [4] Growth Strategy - SoFi's growth strategy involves adding more products to its offerings, encouraging customers to start with a single service and expand their engagement over time [5] - The financial services segment, which includes non-lending products, saw a 76% year-over-year revenue increase in Q3, with contribution profit up 126% [6] Market Context - Despite short-term stock fluctuations, SoFi is performing well and introducing new products like cryptocurrency trading and a SoFi stablecoin [7][8]