Hypercompetitive market
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Jim Cramer on Starbucks: “I Don’t Want to Touch it Till It Hits 75”
Yahoo Finance· 2025-11-06 19:20
Starbucks Corporation (NASDAQ:SBUX) is one of the latest stocks on Jim Cramer’s radar. Cramer discussed the company’s China business in detail and said: “How about Starbucks? When Brian Niccol came in to run the coffee chain, we had no idea how low its fortunes had truly sunk. There were so many things wrong, and perhaps the most worrisome, China. After years of tremendous growth, the Chinese coffee market had become hypercompetitive, with Starbucks losing share to lower-priced offerings. Do you know that ...