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CJ 4DPLEX and Apple Cinemas Expand Partnership with Five New SCREENX Auditoriums
Prnewswireยท 2025-07-22 17:40
Company Overview - CJ 4DPLEX is a leading cinema technology company headquartered in Seoul, with international offices in Los Angeles, Beijing, and London, known for innovative film technologies like SCREENX, 4DX, and Ultra 4DX [5][6] - Apple Cinemas, founded in 2010 and headquartered in Walpole, MA, operates 12 locations with a total of 136 screens across six states, recognized as the fastest-growing independently owned cinema chain in the U.S. [9] Partnership Expansion - CJ 4DPLEX and Apple Cinemas announced the addition of five new SCREENX auditoriums, bringing the total to ten locations [1][2] - This agreement builds on an initial five-theater deal signed in 2024, reflecting Apple Cinemas' rapid growth since its founding [2] SCREENX Technology - SCREENX utilizes multi-projection technology to deliver a 270-degree panoramic viewing experience, enhancing the cinematic experience by extending scenes onto the auditorium walls [3][7] - There are over 435 SCREENX auditoriums worldwide across 40 countries, indicating a strong global presence [7] Industry Commitment - The collaboration between CJ 4DPLEX and Apple Cinemas emphasizes a shared commitment to innovation and premium experiences that resonate with modern audiences [4] - The demand for unique formats like SCREENX is on the rise, solidifying its position as a preferred cinematic experience for major film releases [4]