Market Expansion - Private-member clubs are expanding into many midsize cities [1] - Club membership fees can rise to $5,000 per year or more [1] Wealth Assessment - Club owners believe there is enough wealth in midsize markets to support high membership fees [1]

Membership Growth - Membership income increased by approximately 14% year-over-year, a key indicator of business performance [1] - Less than half of the increase in overall membership fees is attributed to the increase in what members pay [3] Tariff Mitigation Strategies - The company is offsetting tariffs by sourcing differently than before [1] - Introducing Kirkland brand alternatives to tariff-affected items [2] - Adjusting assortment by dropping items or ordering larger quantities from less affected manufacturers [2]

Healthcare Industry Trends - Wealthy individuals are increasingly utilizing membership-based healthcare services for various needs, ranging from cosmetic enhancements to emergency care [1] - These membership fees vary significantly, ranging from a few thousand dollars to six figures annually [1]